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M. Asad Riaz
Founder & CEO
Twenty years building category-defining consumer products with a focus on craftsmanship.
About
Our Story
PREMIO began with a simple frustration: too many "premium" products were polished outside and hollow inside. We set out to build the opposite — objects with substance you can feel.
Our mission
Design products that earn a permanent place in your life — pieces that age with you rather than out of style. We obsess over materials, manufacturing partners, and the hundreds of small decisions that separate good from extraordinary.
Our vision
A world where "premium" means longevity, repairability, and quiet confidence — not noise, gimmicks, or planned obsolescence.
Team
The people behind PREMIO
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M. Hanan
Head of Design
Former lead designer at three Y Combinator unicorns. Obsessed with materials and proportion.
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M. Majid Iqbal
VP of Operations
Scales global supply chains without compromising on quality or sustainability.